It’s official: UFC sold for a whopping $4 billion!!!


So, on this otherwise slow sports news day, we have huge news. The UFC has been SOLD to WME-IMG, Silver Lake Partners, Kohlberg Kravis Roberts and MSD Capital for a staggering $4 billion dollars! Dana White stays on as President. 

This deal had been rumored for weeks, even though White was denying it. I’m not sure what it all means for the sport; hopefully it doesn’t mean any big changes. For his part, White says it will take the sport to the next level. I hope so. If it means more free TV exposure, that would be a good thing. Oh, heck, my main worry is these new folks in charge will start to act like the NFL and be too big-time for their own good, and start forgetting about the smaller markets — and the fans.

Four billion bucks. That is a lot of money. So… does this mean Arianny Celeste gets a raise? 

This news comes on the heels of a successful UFC 200 at the brand-new NHL hockey arena in Las Vegas, which saw Miesha Tate upset by Amanda Nunes for the women’s bamtamweight crown, a fight in which Tate’s face got mangled up pretty badly, while Saskatchewan resident Brock Lesnar won his thrilling fight over Mark Hunt. 

Next up for the UFC — a trip to South Dakota on Wednesday for UFC Fight Night. That will be much-needed sports television for the fans, because other than the Baseball All-Star Game there’s absolutely nothing going on this week.

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